Equinix > Case Studies > Global Media Service Provider Enhances Workflow and Collaboration with IoT

Global Media Service Provider Enhances Workflow and Collaboration with IoT

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Technology Category
  • Infrastructure as a Service (IaaS) - Hybrid Cloud
  • Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries
  • Construction & Infrastructure
  • National Security & Defense
Applicable Functions
  • Logistics & Transportation
  • Product Research & Development
Use Cases
  • Construction Management
  • Tamper Detection
Services
  • Cloud Planning, Design & Implementation Services
  • System Integration
The Challenge
Avid Technology, Inc., a global SaaS media production solution provider, was faced with the challenge of enabling efficiencies and real-time collaboration across creative teams in the production process, without compromising performance or security. The company needed to deploy a cloud-based, global, online editorial suite to increase efficiencies in creating, editing, and enabling final production of media in a rapidly changing business landscape. The challenges also included capturing global customer access and scaling with quick deployment capabilities in a collaborative environment, connecting a diverse group of global users, ensuring high availability, optimizing application performance and usability by interconnection to a large number of global networks, and securing assets while allowing multiple contributors simultaneous access.
The Customer

AVID Technology

About The Customer
Avid Technology, Inc. is a global SaaS media production solution provider that offers comprehensive engineering and design services to enhance customer success in the development and creation of advanced electronic products. Their customers include digital media creation, production, post-production, and broadcast companies. Avid Technology was seeking a solution to enable efficiencies and real-time collaboration across creative teams in the production process, without compromising performance or security. They needed to deploy a cloud-based, global, online editorial suite to increase efficiencies in creating, editing, and enabling final production of media in a rapidly changing business landscape.
The Solution
Avid Technology, Inc. partnered with Equinix, a digital infrastructure company, to deliver performance, security, and connectivity, as well as a solution to support its growth in new regions. The solution included the Equinix Performance Hub, which provides direct, secure connections to networks and cloud providers, and brings IT resources to the digital edge. The Microsoft Azure Express Route was also used to provide a high-performance, private, and secure connection between Avid’s IT environment and collaboration applications. The solution was deployed via an Interconnection Oriented Architecture (IOA) strategy, a transformative approach to interconnecting people, locations, clouds, and data. The company also planned scalable deployment with the first initiative in Dallas, Texas, and expansions targeted to Frankfurt and Hong Kong. Avid decided to migrate into multiple cloud service providers, as well as multiple network service providers, to enable global access to its SaaS platform and deliver high-quality video with a high level of reliability, resiliency, security, and throughput.
Operational Impact
  • As a result of deploying Equinix interconnection solutions at the digital edge—closest to its users—customers now enjoy a rich, collaborative user experience with the required data and faster workflow efficiencies. The solution enabled the following workloads: Data management, Collaboration, Ubiquitous access, High-availability, low-latency video delivery, Secure storage, and Hybrid cloud. The company was able to migrate into multiple cloud service providers, as well as multiple network service providers, to enable global access to its SaaS platform and deliver high-quality video with a high level of reliability, resiliency, security, and throughput.
Quantitative Benefit
  • Direct, secure connections to clouds and networks
  • Support for global collaboration
  • Optimized performance

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