Alteryx > 实例探究 > Spar International:利用设计师云分析全球销售数据

Spar International:利用设计师云分析全球销售数据

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适用行业
  • 水泥
  • 零售
适用功能
  • 销售与市场营销
用例
  • 零售店自动化
  • 盗窃检测
服务
  • 云规划/设计/实施服务
关于客户
Spar International 是一家全球零售公司,与独立零售商合作运营,以增强其竞争力并在国际上打造 Spar 品牌。
挑战
Spar 希望为其 48 个国家/地区的 13,000 家商店建立一份全球报告,但面临着数据多样化、命名约定不同以及需要标准化报告数据的挑战。他们还想利用尼尔森数据进行比较。
解决方案
Spar 使用 Designer Cloud 和 Amazon S3 存储桶来存储和清理数据、对其进行标准化,并将其加入 PowerBI 中以进行报告。 Designer Cloud 帮助 Spar 标准化不可预测的零售商数据并创建高级全球报告。他们还利用尼尔森数据进行基准测试。
运营影响
  • The implementation of Designer Cloud and Amazon S3 buckets has brought about significant operational benefits for Spar. The ease of use provided by AWS S3 buckets has enabled Spar to collect data more frequently and from more countries. The global retailer report built with Designer Cloud has provided new business insights, shedding light on retailer best practices, consumer habits, and competitor performance. This has helped Spar to grow its bottom line. Furthermore, the success of this data aggregation project has spurred the team to ask new, more complex questions, thereby driving continuous improvement and innovation in their operations.
数量效益
  • Spar has analyzed over €250m in yearly sales data that was previously not analyzed.
  • Spar has seen a 12X increase in reporting output.
  • Spar has been able to gather feedback sales data from 48 countries.

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