IoT Product Strategy
Supply Chain Software Provider
We need to evolve our offering from manual
customization to an easily customized SaaS model
to reach a broader market.
loT ONE worked closely with the client's software development and marketing teams to answer critical questions related to product feature set and GTM strategy.
- Feature set benchmarking & customer analysis
- Value proposition positioning strategy
- SaaS business model & pricing level evaluation
- Channel partner strategy development