Competitor Benchmarking

Client
Fortune 500 Industrial Conglomerate
Challenge
The IloT landscape is immature and evolving rapidly. We have limited insights into the competitor landscape and our relative positioning.
Objectives
  • Gain strategic insight by benchmarking the loT platforms of competitors.
  • Identify alternative portfolio offerings and business model for the newly launched industrial loT platform.
  • Position the platform according to market adoption of high value use cases.
Approach
loT ONE worked closely with the client's strategy and product development teams to prioritize and benchmark key competitors.
  • Market & Use Case Prioritization
  • Competitor Research & Benchmarking
  • Technology Adoption Trends Analysis
  • Synthesis & Insights
Result
  • 169 market participants were identified and 6 were prioritized for benchmarking and strategic profiling.
  • 300+ case studies were benchmarked across 25 use cases.

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