How do successful sales & product teams innovate together?
Most mature companies and highly successful startups organize themselves by function and those functions could turn into silos. Innovation success is facing a common obstacle, which is usually the misalignment between product and customer-facing teams.
5 mistakes to avoid for a successful IoT implementation
Every year more and more products are entering the IoT space, and billion of products are connected to the Internet. If you are considering implementing IoT within your organization, or developing a new connected product, read on to ensure you are not making these five common mistakes.
How to effectively shift your organization to a problem-solving mindset
A detailed mapping of processes to stakeholders, activities, and pain points reveals the operational details behind problems worth solving. Enterprise challenges are more complex than consumer challenges. For consumers, the pain reporter, buyer, and user are usually the same person. In enterprises they rarely are.
The state of B2B sales and marketing
The transition from field to virtual sales involves a high degree of adaptation to the current sales force structure and their work habits: Power shift, such as changes in account and deal responsibility Shift in the sale process from physical and phone to virtual and digital and shifts in privileges, such as specific work benefits.
Three edge computing trends and why you should care
Edge computing involves hardware and software technologies that enable storage, computing, and processing close to the device that generates or consumes data. ‘Close’ is a relative term that could include servers co-located with cell towers, on premise servers, or operational devices.