How Sirqul’s IoT Platform is Crafting Carrefour’s New In-Store ExperiencesSirqul, Inc
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Indoor Positioning System (IPS)
Real-Time Location System (RTLS)
|Data analytics on how customers were shopping and engaging with real-time offers and smarter messaging to customers
|Notifications to employees to improve the customer experience and operational efficiencies
|More effective store operations (labor optimization, staff effectiveness, product placement etc.)|
|Carrefour moved from revenue only in-store analytics to real-time behavioral analysis and alerts and expect to gain a new perspective on how customer and staff engagement directly impacts operations|
|Operational and temperature monitoring will cut energy costs dramatically
|Cross-correlation of newly discovered data with traditional sources such as inventory, staffing, and customer LTV to deliver additional insights|